A Critical Opportunity for Sector Wide Transformation

Of Israel’s Vegetables

Are grown in the Western Negev

Cost Reduction

Proven in Phase 1

Farmers

Are ready to modernize

In Validated

Farmer Demand

Remaining

Funding gap

Region: Israel
Sector: Dairy
Status: Active

Greenhouse agriculture in the western Negev is a strategic national asset, sustaining livelihoods and strengthening national food security. The sector, however, faces a longstanding profitability crisis which was exacerbated by October 7th.

ReGrow’s greenhouse innovation program is helping farmers adopt proven technologies to improve profitability. Following a successful pilot, ReGrow is now scaling the model to meet strong farmer demand for modernization and long-term resilience.

THE MODEL

Our Three Drivers of Change

ReGrow’s model advances projects through connected Field, Innovation, and Policy drivers. The Greenhouse Innovation Program engages the Field, Innovation and Policy drivers.

At the field level, farmers are adopting commercialized technologies to improve efficiency, profitability and climate resilience.

At the innovation level, the program piloted determinate tomatoes.

At the policy level, the agronomic and economic evaluation highlighted the impact of each technology providing evidence for scale.

ReGrow's
Knowledge
Blend

IMPACT STORIES

I wanted to buy these for so long, but I couldn’t risk the capital, especially after October 7 when all my greenhouses were ruined. ReGrow enabled and encouraged the purchase, and now I can’t imagine not having them.

Ofer Buchnik, Greenhouse Farmer, Moshav Yated

Each spraying cycle required several workers […] The work was physically demanding and slow, and control over coverage was limited […] now spraying is carried out by a single worker in significantly less time.

Idan Alon, Greenhouse Farmer, Moshav Yated

Climate change has made it increasingly difficult to produce enough tomatoes to meet local demand, especially during extreme summer heatwaves. Trying to find a solution made me question—what if we could grow varieties better suited to these conditions?

Erez Gozan, Greenhouse Farmer and Pioneer in Indeterminate Tomato Varieties, Moshav Yesha